6 Tips For Ghostwriting for an Entrepreneur Without Being An Entrepreneur
You’d be hard-pressed to find a successful entrepreneur who has the time to be a prolific writer. Most of the time, they employ people to build a brand, presence, and readership for projects and initiatives they believe in using ghostwritten content. After 6 years of ghostwriting for some of the most interesting, driven, and talented people in their industries, I’ve learned how to talk and write like an entrepreneur without being one. Do Your Research Entrepreneurs don’t have time for you. If you get them on the phone or in-person (which is preferred), make sure you’ve done your research on them. Not doing so is disrespectful at worst and amateurish at the least. That first on-boarding meeting may be your only chance to gain their trust. I’ve seen relationships between an entrepreneur and his or her ghostwriter break down because trust was never established. Yes or No Questions Are a No-No Ask open-ended questions. Let them talk about themselves, usually they’ll be happy to. ...